Negotiation Tactic

Never negotiate by email.

We all (most of us?) understand that email lacks tone, nuance, body language, is open to interpretation, and so much more.

We may think that what we are laying out in an email sounds perfectly reasonable. We made our point, clearly, succinctly and politely.

And then the other person blows up. Or the deal blows up. And we’re left to wonder “where did I go wrong?”

It may be a difficult conversation to have in person or over the telephone, but if you go in with what you want to say, and what you want to negotiate for, and make sure you deflect or postpone anything outside of the scope or concessions you are willing to make until a later time, i.e. don’t be over-eager to close the deal right there and then, I guarantee you will win far more contracts and close a lot more sales than any email ever will.

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